The outstanding tale of Brownie clever, the Southern unmarried mother—and postwar #Girlboss—who outfitted, and misplaced, a Tupperware home-party empire
Before Mary Kay, Martha Stewart, and pleasure Mangano, there has been Brownie clever, the charismatic Tupperware govt who switched over postwar optimism right into a record-breaking revenues engine powered through American housewives. In Life of the Party, Bob Kealing bargains the definitive portrait of clever, a plucky businesswoman who divorced her alcoholic husband, begun her personal winning company, and finally stuck the attention of Tupperware inventor, Earl Tupper, whose plastic packing containers have been gathering airborne dirt and dust on shop shelves.
The Tupperware celebration that clever popularized, a master-class within the tender promote, drove Tupperware's revenues to hovering heights. It additionally gave minimally informed and economically invisible postwar girls, together with a few African-American ladies, a suitable outlet for making their very own funds for his or her families—and for being rewarded for his or her efforts. With the folks talents of Dale Carnegie, the appearance of Doris Day, and the magnetism of Eva Peron, clever was once as renowned between her many committed fans as she used to be one of the press, and he or she turn into the 1st lady to seem at the hide of BusinessWeek in 1954. Then, on the top of her luck, Wise's ascent ended as quick because it started. Earl Tupper fired her below mysterious situations, wrote her out of Tupperware's luck tale, and left her with a pittance. He walked away with a fortune and he or she disappeared—until now.
initially released as Tupperware Unsealed by the collage Press of Florida in 2008—and optioned by way of Sony photos, with Sandra Bullock connected to star—this revised and up-to-date version is completely timed to use renewed curiosity during this long-overlooked American company icon.
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